Conversations that Convert—Winner Chevrolet's Success with Live Messaging Read Case Study
It doesn’t matter how you sell; your dealership can thrive with Facebook leads on the bottom line. If you’re still not convinced about investing in automotive marketing on Facebook, here’s a quick snapshot of why you should: Facebook still has the largest user database out of all social platforms, with 2.32 billion monthly users as of the end of 2018 …
Making the customer experience personal, seamless, and relevant is the new battleground. Studies show that for most of your customers, this is now a table-stakes expectation. According to PWC, 59% of people will walk away after bad experiences, even when they love a company or product. Your dealership might be feeling the harmful effects of a bad customer experience right …
It’s important for businesses in all industries to stay on top of consumer trends. But, for the car dealer, it’s crucial to understand the underlying values that drive car buyers towards certain businesses and away from others. Simply put, a dealership that aligns with its car buyers’ values and behavior will win their business. And to keep ahead, first, you …
Are Facebook Inventory Ads Stealing Your Customers? 2019 is the year of social media, and more importantly, the year of Facebook. You and I both know your customers are always on social media, so why aren’t you taking advantage of promoting your inventory right into their News Feed? ActivEngages’ newest feature, Social Advantage, does just that. With this latest implementation, …
“Stop wasting so much time on leads that won’t close!” Sound familiar? If you’ve ever screamed internally when you watch your BDC repeatedly follow up with crappy leads, it’s because you know that the quality of your leads determines the quality of your showroom traffic—and if this month’s sales quota will be met. With today’s shoppers visiting less than 2 …
Exciting news here at ActivEngage! We’ve integrated with 700Credit finance tools to offer car dealers even better leads from live chat. The new online finance tools in our digital communications suite will change the game for the automotive industry. Here’s why: The Power of Finance Conversations in Chat Your customers are NOT satisfied with the tedious car buying process at …
In a previous blog post, I discussed the importance of using live chat conversations to build rapport with your online shoppers, and how it can help improve your dealership’s follow-up processes. But what about the live chat data acquired beyond the conversation — such as consumer clickpath and the browser they’re on? This live chat data, also known as behavioral …
Since the inevitable death of organic social reach, dealers’ opportunity to reach and engage Facebook’s 2 billion users rests on paid advertising. Now that it takes a little more effort to promote your dealership on Facebook, those dealers who DO advertise will rise to the top. You can be one of them. If you’re familiar with Facebook Advertising, you know …
You may have heard that Google launched Google Business Profile Chat, a new feature that allows you to chat directly with customers on Google Search. But did you know you can also leverage today’s most popular form of communication for Google Ads, too? That’s right, thanks to the Google Click-to-Message ad extension, you can start SMS text conversations that will …
ActivEngage Live Messaging Service is very real, provides 100% people-powered conversations, and delivers some seriously high-conversion results for your dealership.
