About ActivEngage
We Help Dealerships Turn Conversations Into Customers
Car people since 2007. Advanced tech behind them.
ActivEngage is an automotive customer engagement company. Since 2007, we’ve paired automotive-trained people with technology built for dealerships, helping stores answer shopper questions, build confidence, and create more sales and service opportunities.
Want our team handling your conversations, working alongside yours, or our software in your team’s hands? We’ve got a way to help.
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Built Around People From Day One
Every shopper reaches out for a reason. Maybe they’re comparing vehicles, figuring out financing, booking service, or looking for a little reassurance before they commit. How your dealership answers shapes what happens next.
ActivEngage was founded on a simple belief: personal connection matters in automotive retail. It still guides how we train our people, build our technology, and support our dealers.
AI That Gets Shoppers to a Person
Technology keeps changing. How we treat your customers doesn’t. We use AI to clear the way for better conversations. The ActivEngage AI Suite helps with:
Instant first responses & routing
Language translation
Conversation summaries
Customer intent insights
Outreach to past opportunities
Each tool has a practical job: get shoppers the help they need, and give dealership teams better information to move the conversation forward.
We believe AI should drive customers to a live person, not keep them from one.
We Speak Dealership
Good customer engagement means understanding the shopper’s question and how your store runs.
Our experience covers vehicle questions, lead follow-up, digital retailing, service scheduling, and the conversations that connect them. We build around the platforms and processes your dealership already uses, whether you’re one rooftop or a dealer group.
Your Team. Our Team. Or Both.
Every dealership runs differently. Pick the setup that fits yours.
Managed Messaging
Our automotive-trained Customer Engagement Experts represent your dealership 24/7, using your dealership’s information and guidance.
Explore Managed Messaging
Co-Managed Messaging
Your team and ours work together, with extra coverage and support when you need it.
Explore Co-Managed Messaging
Messaging Software
Put ActivEngage messaging technology in your team’s hands so they can manage customer conversations directly.
Explore Messaging Software
Help Beyond the First Hello
Shopper questions don’t stop after the first message. These tools help with what comes next.
AI Suite
Keep conversation context, surface useful insights, and reconnect with past opportunities.
Explore the AI Suite
Digital Retailing
Give shoppers personal help with online buying and financing steps through supported digital retailing integrations.
Explore RetailSync
Flip2txt
When your team can’t pick up, give callers a way to keep the conversation going by text.
Explore Flip2txt
ServiceConnect
Turn a service question into a booked appointment with supported scheduling integrations.
Explore ServiceConnect
Our Mission
To make digital conversations with dealerships more engaging, empathetic, and empowering—helping dealerships build the trust and relationships that move customers forward.
Our Promise to Your Dealership
We take the time to understand your business and represent it with care. Our people learn what matters in automotive. Our technology is built around what customers actually need. And we keep improving how we support your team.
People stay at the center. Technology helps us serve them better.
The People Behind ActivEngage
Our leadership team brings experience in automotive retail, customer engagement, technology, and operations. They’re focused on helping dealerships keep up with changing customer expectations without losing the personal connections that built their business.
Ted Rubin
Executive Chairman
Carol Marshall
Chief Operating Officer
Michael Third
Chief Technology Officer
Andrew Shansky
VP of Development
Maria Mesa
VP of Human Resources
Brandon Murphy
VP of Strategic Partnerships
Questions Dealers Ask About ActivEngage
Turn Conversations Into Customers.
Automotive expertise, advanced technology, and personal attention, working for your dealership’s customers. Let’s talk about the right approach for your team.
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