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consumer privacy laws in automotive

Consumer Privacy in 2020: The New Age of Data Ethics

Welcome to the new decade and the age of data ethics. We’ve entered a time where consumers are warier than ever about how […]

Customer Journey Optimization for Car Dealerships

Customer Journey Optimization for Car Dealers: Part 1

Making the customer experience personal, seamless, and relevant is the new battleground. Studies show that for most of your customers, this is now […]

car buyer trends 2019

3 Easy Ways to Keep Up with Car Buyer Trends in 2019

It’s important for businesses in all industries to stay on top of consumer trends. But, for the car dealer, it’s crucial to understand […]

Auto inventory ads on social media

Are Facebook Inventory Ads Stealing Your Customers?

2019 is the year of social media, and more importantly, the year of Facebook. You and I both know your customers are always […]

Human interaction should complement technology

Virtual Reality – Digital Retailing

Increasingly, major national companies are promoting the fact that they have humans, personable beings, answering customer inquiries. Yet, in the automotive industry, the […]

Can you sell used cars on Facebook Marketplace?

Can You Sell Cars on Facebook?

Since Facebook has exploded, businesses have all rushed to capture their audience’s attention and leverage the platform’s marketing potential. In the beginning, gaining […]

Want More Quality Leads? Start Talking About Finance in Chat

“Stop wasting so much time on leads that won’t close!” Sound familiar? If you’ve ever screamed internally when you watch your BDC repeatedly […]

dealership live chat rescue feature

Does Your Dealership Live Chat Team Need Rescuing?

You know that dealership live chat feature vendors are raving about? The one where you can ride in on a horse and shining […]

ActivEngage Launches Finance Tools for Car Dealerships

ActivEngage Integrates with 700Credit Finance Tools

Exciting news here at ActivEngage! We’ve integrated with 700Credit finance tools to offer car dealers even better leads from live chat. The new […]

car dealership holiday incentives for busy shoppers

Automotive Marketing: How to Win Over Multitasking Shoppers – Part 3

Welcome to the final part of our 3-part series on how to win over multitasking shoppers at the dealership. In part 1, we went […]