upgrade your online customer service with chat

3 Ways to Improve Your Live Chat Game

Written By Eric Schlesinger

Live chat can be a great way to offer excellent online customer service, generate leads, and build lasting relationships with shoppers. When customers click to chat, they want knowledgeable associates that will answer their questions and build their trust. However, that’s not always the case…and the worst part is you could be avoiding it! Today I’ll be sharing three ways …

Soccer Stadium

Be the Cristiano Ronaldo of Dealerships

Written By Ted Rubin

News about the World Cup and its rockstar soccer players have been making headlines lately. One of the hottest players of the moment is Cristiano Ronaldo, who’s not only an exceptional player but a major brand ambassador for big hitters like Nike. So, how can you rep your dealership brand like Ronaldo? Have an Alter Ego According to Nike, Ronaldo …

Don't use these words at the showroom

Dealer Terminology You Should Never Use Around Your Customers

Written By Eric Schlesinger

“It is the obvious which is so difficult to see most of the time. People say, ‘It’s as plain as the nose on your face.’ But how much of the nose on your face can you see, unless someone holds a mirror up to you?” ― I, Robot Have you ever tried to look at your nose? You can’t because …

Digital Retailing

How to Sell Cars with an iPad

Written By Eric Schlesinger

A colleague recently mentioned going to an old-fashion diner and having her order taken on an iPad. As contrary as it seems, it got me thinking that nowadays, technology really has taken the crown – especially in the business world. Things like the file cabinet, the briefcase, and the folder are a few of the passé ways in which business …

Live chat backup holiday fails

Your Live Chat Backup Service is Unprepared for Murphy’s Law

Written By Eric Schlesinger

Murphy’s law states, “Anything that can go wrong — will go wrong.” Therefore, severe weather happens, and when it does, your live chat backup provider has two choices. They can: 1. Ensure the live chat team is prepared to handle the questions about your stores open hours or any closings due to severe weather. or 2. Epically fail at answering …

Pumpkin carving

What Breaking Bad’s Gus Fring Can Teach You About Management

Written By Carol Marshall

If you’ve seen AMC’s Breaking Bad, you already know about the radical transformation of Walter White, a chemistry teacher who turned into a drug kingpin when he found out about his terminal cancer. You already know about last season’s epic chess match between Walt and Gus Fring, a respected restauranteur who used his business savvy to front an extremely successful …