Conversations that Convert—Winner Chevrolet's Success with Live Messaging Read Case Study
Tax season. A boon to some, a bother to others. But as a car dealer, you most likely look at tax season as an opportunity to engage prospective car buyers who now have a little extra cash to spend. As you should! A sizable tax return can be the perfect down payment. And with decent incentives, even a modest return …
Due to the current global circumstances (you know the ones), vehicle selection is low and prices are high. New car buyers are inelastic about pricing, more willing to order/travel to secure their perfect ride, and are spending less time shopping around. Consumers reported spending less time researching and shopping for a car online during the pandemic: “In total, consumers spent …
Your insider resource for the latest in auto industry news, insights, innovations, and more! ActivEngage Insights Article How to Reassure Customers in an Inventory ShortageIn this digital age, your dealership’s website is your front door. The internet has afforded shoppers the luxury of access to your business on multiple levels. So much so, that they may never even need to …
In this digital age, your dealership’s website is your front door. The internet has afforded shoppers the luxury of access to your business on multiple levels. So much so, that they may never even need to step foot in your showroom to know what you’re all about. Or so they think. Perception is everything. This is especially important in the …
With everyone glued to the internet these days, it’s become increasingly difficult for car dealers to capture people’s attention by traditional means. Wild and exciting tactics of the past don’t cut it anymore in today’s instant gratification society. While the inflatable tube man on the side of the road is eye-catching, it fails to explain why your dealership is different …
If you work at a dealership or are in dealership marketing, you are without a doubt pummeled daily with vendor marketing emails selling you a dizzying variety of products. We would know. After all, we’re an automotive managed messaging company that sends some of those emails! Eventually, you get desensitized and ignore these emails. No hard feelings; it happens. It …
Does your dealership need the power of automotive SEO? With car dealerships seemingly on every corner, you’ve got to make sure you’re leaning into every competitive advantage. This includes making sure your car dealership’s offerings are highly visible and being found by the right people in your communities. Attracting customers looking for the services car dealerships offer is a must, …
In this blog, you’ll learn how to: Adjust your strategy during the inventory and chip shortage to maintain pre-owned stock. Intercept selling-curious people just seeing what options are available and arrange appointments. Adjust your advertising and marketing strategy to encourage customers to sell or craft incentives to push. Get a great messaging experience that can keep you top of mind …
Brand loyalty is exactly what it sounds like- a customer’s loyalty to a brand. But, there’s more to it. “Acceptance” is level one, “preference” is level two, and finally, “allegiance” is level three, and by far the most important level of loyalty, where we give all of our trust to a brand, to the extent that we aren’t willing to …
ActivEngage Live Messaging Service is very real, provides 100% people-powered conversations, and delivers some seriously high-conversion results for your dealership.
