Best-in-class digital retailing and customer engagement tools ensure truly integrated chat for the entire dealership website journey. Combining the power of the Darwin Digital Retailing platform with the skilled communication of ActivEngage truly takes digital retailing to the next level.”— Chris Grimes, Chief Strategy & Success Officer at Darwin Automotive ISELIN, NEW JERSEY, UNITED STATES, May 26, 2021 /EINPresswire.com/ — …
How Cox Automotive’s New Buyer Segments and DataWiseâ„¢ Can Help Improve Your Sales Process
In response to the Covid-19 pandemic, Cox Automotive conducted a study that analyzed the types of customers looking to buy vehicles. The study identified five car buyer segments or personas, each with unique characteristics. When dealers better understand these demographics, they can use the information in tandem with DataWise to shorten the path to the sale and greatly enhance the …
A Closer Look at ActivEngage Quality – Featuring Randy Jeffrey
When we talk about quality as a concept, a few things usually come to mind. Some describe it as the degree of excellence of something (or someone!). Others may say it’s about meeting certain expectations. Vague at best. But when we talk about quality in a chat evaluation, it’s important to know what characteristics you’re measuring and why. ActivEngage Director …
[WEBINAR] Humanizing Digital Retailing, with Kevin Frye
Did you miss the meeting of the minds last month? Automotive experts, Kevin Frye and Carol Marshall shared the virtual stage in The Missing Link: How to Humanize Digital Retailing webinar. If you weren’t able to make it, don’t fret! We’re breaking down the highlights right here. The Drawbacks of Digital Retailing As Carol and Kevin dove into his history …
How to Connect With Shoppers Digitally as Social Distancing Becomes Common Practice
The automotive industry is facing uncertain times, as COVID-19’s effects on business remain unclear. The nation continues to practice social distancing as a safety measure, putting businesses that depend on real world foot traffic in a tight spot. Social distancing may affect real world business, but digital foot traffic is thriving. To offset any upset in sales, we’re sharing three …