Below you'll find a list of all posts that have been categorized as “Lead Generation Strategy”
Investing in self-managed live chat can be a big, yet profitable step for your dealership. It saves you money and allows you to connect with your online shoppers in a way that builds trust and starts lasting relationships before they even reach your physical store. However, managing chat at the dealership can be quite a challenge. That’s why I’m sharing …
Since the beginning of time, there have always been lot of lost sheep on websites. And, until a few years ago, there was no possible solution to help them find their way around your dealership’s digital showroom. Your shoppers were all alone to roam and be lost little sheep. But then dealership website chat was born, and live chat representatives …
Emotional intelligence is the ability to absorb emotional cues and use it to guide behavior. It’s essentially the combination of personal and social competence, and it affects how well we interact with others. When it comes to digital messaging (live chat, SMS, Messenger, etc.) in the age of customer experience, emotional intelligence (EI) can mean the difference between losing a …
Once upon a time, in the Land of Aluminum, Steel, and Rubber, there lived a team of Salespeople working at R-U-SERIOUS Dealer. These Salespeople, it is believed, had a rare gift for multitasking. Every day, they would tackle many different tasks – from taking and making phone calls, emailing prospects, making walk-around videos, attending to customers on the lot, and …
Dealers, your online customers want to communicate with you in real-time. Having live chat services is the best way to connect with them, build your reputation, and get more leads all at once! But in order to do this, you need to be one with live chat (or at least let go of some preconceived ideas). Today’s post is about …
The conversations your sales team has with your customers often dictate whether they’ll purchase or not. That’s why having a sales team trained in customer service is so important. Your standards should be the same for your live chat team. But how are their conversations even remotely similar? Live Chat Team vs. Sales Team The Greeting As the saying goes, …
You may think that the only place a chat invitation belongs is on your dealership’s website. However, there are many dealerships across the country who have expanded the marketing of their chat service in the most unlikely places, and have received real benefits from doing so! What unlikely places am I talking about? Facebook You can promote live chat anywhere you …
Live chat can be a great way to offer excellent online customer service, generate leads, and build lasting relationships with shoppers. When customers click to chat, they want knowledgeable associates that will answer their questions and build their trust. However, that’s not always the case…and the worst part is you could be avoiding it! Today I’ll be sharing three ways …
“Chat is chat.” That’s the argument we hear from dealers all of the time, often used to justify their decision on picking any chat provider out there. Why do the research? Why pay more? All chat providers are the same, right? Wrong. Yes, the core functionality of chat is the same – shoppers click a button on your website and …
