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The Time for Change is Now: A Letter from our President

Last week our nation shuddered when we watched the unnecessary and tragic death of yet another unarmed black citizen, George Floyd.  It is […]

ActivEngage news update

COVID-19: June Update from the ActivEngage President

ActivEngage Staff and Partners: As we continue to deal with the effects of the coronavirus and working remotely, I feel that how we […]

ActivEngage COVID-19 Response Message

Committed to Our Customers During COVID-19

Thank you very much for entrusting your customer-facing communication to ActivEngage.  We take this responsibility very seriously, making sure that we deliver detailed […]

car dealership holiday incentives for busy shoppers

Automotive Marketing: How to Win Over Multitasking Shoppers – Part 3

Welcome to the final part of our 3-part series on how to win over multitasking shoppers at the dealership. In part 1, we went […]

Tips for car dealership promotions and amenities

Automotive Marketing: How to Win Over Multitasking Shoppers – Part 2

Multitasking shoppers are complex car buyers, and therefore, difficult to attract for car dealers. The thing is, the vast majority of your automotive shoppers […]

Multitasking shoppers need digital marketing strategy

Automotive Marketing: How to Win Over Multitasking Shoppers – Part 1

Do you ever have those days where you have a million things to do and haven’t the slightest idea how to get it […]

Live chat data for dealership marketing

Is Your Dealership Taking Advantage of Live Chat Data?

In a previous blog post, I discussed the importance of using live chat conversations to build rapport with your online shoppers, and how […]

Best Place to Work Podcast with ActivEngage

Best Place to Work Podcast: An ActivEngage Story

“Your company doesn’t have a culture. It is a culture.” – Simon Sinek For 10 years, ActivEngage has provided the most trusted live […]

ActivEngage and Mazda Partnership

ActivEngage Selected as Mazda Canada Partner for Live Chat

OEM Leverages Chat to Create Instant Connections with Online Shoppers Orlando, FL. December 2016—ActivEngage, Inc., the most trusted brand in automotive live chat, […]

live chat helps shoppers buy cars at work

Live Chat Helps Shoppers Secretly Research Cars at Work

Let’s be honest –  your shoppers aren’t all saintly angels. Some of them are researching for their dream car during work. Actually, A […]

Hire millennials at the car dealership

4 Reasons Your Dealership Should Hire a Millennial Workforce

Generation Y has gotten a bad rep over the past few years, however there are some distinct characteristics that should not be overlooked […]

car dealership employees holidays

Avoid Post-Holiday Blues and Boost Employee Morale

I hate to be the one to say it, but (once again) the holidays are practically over. The excitement of gift-giving and receiving […]

4 Reasons Why Shoppers Love Using Live Chat

Automotive marketing as we know it has changed. The Internet now forces dealerships to have an online presence and build relationships with consumers […]

Emotional intelligence sells more cars

Emotion + Information = Expert Selling

They say people buy with their emotions. However, what actually happens is a mix between influential information and emotional cues. MarketingProfs provides some […]

Make dealership holidays more merry

5 Ways to Spread Holiday Cheer to Your Dealership’s Employees

It’s the most wonderful time of the year — but it can also be the most hectic as your dealership plans for the […]

automotive infographics

3 Automotive Infographics You Need to See

In the Age of Information Overload, infographics are here to help us “boil it all down.” They’re visually appealing and can be an […]

Chat customer service phrases to avoid

4 Phrases Your Online Shoppers DON’T Want to Hear

Have you ever sat down at a restaurant, decided what you wanted to eat, and then as soon as the waiter comes by […]


The Unfortunate Story of Neggy Lected, an Online Car Shopper

Once upon a time, in the Land of Aluminum, Steel, and Rubber, there lived a team of Salespeople working at R-U-SERIOUS Dealer. These […]

Top tips for Dealership Reviews

A Tactful Approach to Your Dealership’s Online Reviews

How can your dealership keep customers happy? By knowing what they like and dislike about your services – and improving on it. Feedback […]

How to Build a Better Dealership Culture

Your Dealership Staff Wants a Culture of Appreciation

A dealership is often a high-stress environment. And if you don’t have a viable dealership culture of appreciation, you’re going to have to […]

is your live chat team that different from your sales team?

Your Sales & Live Chat Teams Are Not That Different

The conversations your sales team has with your customers often dictate whether they’ll purchase or not. That’s why having a sales team trained […]

Car Dealership volunteer

3 Reasons Community Involvement Benefits Your Dealership

“I’m just not sold on the whole volunteering thing” – Said no dealership, ever In case you were wondering, community involvement is a […]

Don't use these words at the showroom

Dealer Terminology You Should Never Use Around Your Customers

“It is the obvious which is so difficult to see most of the time. People say, ‘It’s as plain as the nose on […]

Pumpkin carving

What Breaking Bad’s Gus Fring Can Teach You About Management

If you’ve seen AMC’s Breaking Bad, you already know about the radical transformation of Walter White, a chemistry teacher who turned into a […]