Auto inventory ads on social media

Are Facebook Inventory Ads Stealing Your Customers?

2019 is the year of social media, and more importantly, the year of Facebook. You and I both know your customers are always […]

dealership live chat rescue feature

Does Your Dealership Live Chat Team Need Rescuing?

You know that dealership live chat feature vendors are raving about? The one where you can ride in on a horse and shining […]

Setting appointments increases the value of internet leads

The Competitive Advantage of Internet Leads with Appointments

Internet leads from consumers who schedule and keep an appointment have a closing rate of almost 50%. Meanwhile, traditional ups typically close at […]

Facebook Messenger Ads with ActivEngage

How to Use Facebook Messenger Ads with ActivEngage

Since the inevitable death of organic social reach, dealers’ opportunity to reach and engage Facebook’s 2 billion users rests on paid advertising. Now […]

Google Click-to-Message: Your Secret Weapon for Mobile Ads

You may have heard that Google launched Google My Business Chat, a new feature that allows you to chat directly with customers on […]

How to Turn On Google My Business Chat with ActivEngage

As you know, mobile messaging is quickly becoming a preferred communication method auto shoppers. In fact, a recent Google study shows that car […]

Automotive Digital Marketing: Live Chat Helps During Slowing Car Sales

How to Make the Most of Automotive Live Chat in a Slowing Economy [PODCAST]

You’ve invested a significant amount of time and money into optimizing your car dealership’s digital marketing strategy. Then, you’re told you have to […]

ActivEngage live chat and the Art of the Online Pitch

The Art of the Pitch: How Live Chat Gets More Runs for Your Dealership

“There are 3 types of baseball players: those who make it happen, those who watch it happen, and those who wonder what happens.” […]

3 Ways to Jumpstart Text Conversations with Your Dealership

Unless you’ve been living under a rock for the last decade, you’ve noticed that just about everyone has a smartphone in their hand […]

live chat tips for slow car sales

4 Steps to Increase Unique Visitors, Leads, and Test Drives with Live Chat During the Slower Months

Albert Einstein once said, “Life is like riding a bicycle. To keep your balance, you must keep moving.” But before you jump off […]

live chat helps shoppers buy cars at work

Live Chat Helps Shoppers Secretly Research Cars at Work

Let’s be honest –  your shoppers aren’t all saintly angels. Some of them are researching for their dream car during work. Actually, A […]

6 Do’s and Don’ts of Mobile Chat Conversations

The mobile shopping experience has been gaining precedence in the last few years, particularly in the last few months (Thanks, Google!), which is […]

ActivEngage’s Live Chat Secrets Revealed

At ActivEngage, we’re not just at the cutting-edge of chat technology, we also eat, sleep, and breathe live chat strategy. Our unique methods […]

Risky Business: 3 Ways a Bad Outsourced Chat Team Can Hurt Your Sales

I’ve said it before, and I’ll say it again: not all chat providers are the same. Vendor priorities vary, software technology can be […]

Make Digital Communication a Priority by 2025

In a recent report by IBM, “Automotive 2025: Industry without borders”, discusses the future of the automotive industry among OEMs, automotive suppliers, and […]

how to use geofencing in chat

How to Use Geofencing with Live Chat

The Internet allows you to have a global street corner for your dealership’s Digital Storefront, but sometimes it’s wise (and profitable) to send […]

Use Live Chat to Promote Your Dealership’s Competitive Advantages

In a perfect world, shoppers would immediately know your dealership’s competitive advantages (i.e., amenities, “why buy” statement, and specials) by perusing your website. […]

7 Ways Live Chat Can Fail and How to Prevent Them

Live chat isn’t always as easy as adding code to your website and watching the leads come into your CRM. If you don’t […]

dealership-websites-and-baseball

How Timing Can Affect These 3 Elements on Your Dealership Website

“You don’t have to swing hard to hit a home run. If you got the timing, it’ll go.” – Yogi Berra Three American […]

3 Chat Tips for Your Dealership’s Self-Managed Live Chat Team

Investing in self-managed live chat can be a big, yet profitable step for your dealership. It saves you money and allows you to […]

Chat Representatives Are Your Website’s Shepherds

There are a lot of lost sheep on your website. Consumers roaming around, not exactly sure how to find what they are looking […]

Why Your Dealership’s Live Chat Team Needs Emotional Intelligence

Emotional intelligence is the ability to absorb emotional cues and use it to guide behavior. It’s essentially the combination of personal and social […]

Use Covert Operations on Your Dealership’s Website to Increase Conversion

Agent, you’ve been recruited on a mission to activate your dealership’s website and convert more browsers into buyers. There are three immediate tasks […]

Dissatisfied-online-shoppers

The Unfortunate Story of Neggy Lected, an Online Car Shopper

Once upon a time, in the Land of Aluminum, Steel, and Rubber, there lived a team of Salespeople working at R-U-SERIOUS Dealer. These […]

Lessons in Live Chat from The Karate Kid

Dealers, your online customers want to communicate with you in real-time. Having live chat services is the best way to connect with them, […]

is your live chat team that different from your sales team?

Your Sales & Live Chat Teams Are Not That Different

The conversations your sales team has with your customers often dictate whether they’ll purchase or not. That’s why having a sales team trained […]

5 unlikely places to promote live chat

5 Unlikely Places You Can Promote Your Dealer Chat Service

You may think that the only place a chat invitation belongs is on your dealership’s website. However, there are many dealerships across the […]

3 Ways to Improve Your Live Chat Game

Live chat can be a great way to generate leads and build lasting relationships with your shoppers. When customers click to chat, they […]

Having No Chat Is Better Than Offering Bad Chat

“Chat is chat.” That’s the argument we hear from dealers all of the time, often used to  justify their decision on picking any […]