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Top Ten Auto News Stories of the Week: December 13 - 19

  
  
  
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Congratulations, you made it to Friday! And as we all know, Friday is a great time to take a few minutes out of the craziness of the week and read some of the best automotive blogs and news articles right here on ActivEngage.com!

Emotion + Information = Expert Selling

  
  
  
Emotion and Information Selling Blog Image

It is said that people buy with their emotions. However, what really happens is a mix between influential information and emotional cues. 

3 Elements of Success to Incorporate in the New Year

  
  
  
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Another year has quickly come and gone -- and for many, this month is a time for reflection (also a time for food and elastic pants) -- so mostly reflection.

The Top Ten Auto News Stories of the Week: December 6 - 12

  
  
  
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Hey there and happy Friday, Auto Professionals! While you were busy making some sales, we took the liberty of compiling the latest and most interesting auto news stories of the week just for you!

3 Horrifying Fails of Dealership Follow-Up Emails

  
  
  
Why Isn't The Personalization Isn't Working? Jackie Chan Meme

Your dealership follow-up process impacts the effectiveness of everything from your live chat service to your advertising efforts. Without proper follow-up, shoppers don’t buy...and then your dealership doesn’t make any money.

The Top Ten Auto News Stories of the Week: November 29 - December 5

  
  
  
Top Ten Blog Post, Automotive News, Auto Industry News, ActivEngage

Happy First Week of December, Automotive Professionals!

5 Ways to Spread Holiday Cheer to Your Dealership's Employees

  
  
  
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It’s the most wonderful time of the year -- but it can also be the most hectic as your dealership plans for 2015. These long days at work can make your staff feel like it’s not quite the holidays.

How to Use Geofencing with Live Chat

  
  
  
Geofencing with Live Chat Blog Image

The Internet allows you to have a global street corner for your dealership’s Digital Storefront, but sometimes it’s wise (and profitable) to send certain messages to your local shoppers ONLY, and in order to do that - you need to use Geofencing. 

The Top Ten Auto News Stories of the Week: November 22 - 28

  
  
  
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Happy Day-After-Thanksgiving! While we’re sure you’re busy making those Black Friday sales, we want to keep you updated on the latest and most interesting automotive news stories of the week!

10 Blogging Hacks to Help Build Your Dealership's Content - PT 2

  
  
  
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On Monday, I shared the
first 5 hacks to help your dealership build efficient and effective blog content, like how to use alt tags to optimize your posts’ images for search engines and what to include in your dealership’s editorial calendar.


Let’s keep it going with the last 5 hacks to help you blog smarter, not harder!



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