Below you'll find a list of all posts from November, 2017
Do you ever have those days where you have a million things to do and haven’t the slightest idea how to get it all done other than to do multiple things at once? If you answered yes, you might not be surprised to learn that your online shoppers have this problem too. Time is of the essence, and we’re all …
In a previous blog post, I discussed the importance of using live chat conversations to build rapport with your online shoppers, and how it can help improve your dealership’s follow-up processes. But what about the live chat data acquired beyond the conversation — such as consumer clickpath and the browser they’re on? This live chat data, also known as behavioral …
Internet leads from consumers who schedule and keep an appointment have a closing rate of almost 50%. Meanwhile, traditional ups typically close at 20%, says a recent study by PLADOOGLE, LLC. The study also found that if dealers go above and beyond by having the vehicle cleaned and make the shopper feel special during their showroom appointment, the closing ratio …
